For sellers

Sell your business discreetly, and only pay when you succeed

List behind a private headline, reveal details only to qualified buyers, and keep full control of the process. There are no upfront fees — we earn a commission only when your business sells.

A baker arranging their counter, considering the next chapter for their business

Why sell with us

A premium sale, without the usual risks

No upfront fees

List for free. We charge a success-only commission of 3–5%, payable only on a completed sale — our incentives are aligned with yours.

Anonymity guaranteed

The public only ever sees an anonymised teaser — sector, region and a price band. Your name and figures stay private until you choose to share.

Qualified buyers only

Buyers verify their identity and sign an NDA before they see your details, so you spend time only with people who are serious and able.

A concierge team

A dedicated deal team helps you present the business well and supports both sides through offers, due diligence and completion.

How selling works

Four steps from listing to completion

1

Create your listing

Build an anonymised listing with a private headline. We verify ownership and review the details before it goes live.

2

Receive qualified interest

Verified buyers request access and sign an NDA. You decide who is granted the full picture.

3

Negotiate in private

Talk, share documents and exchange offers inside a secure deal room — with the team on hand throughout.

4

Complete the sale

Agree terms and complete with your advisers. We only take our commission once the deal is done.

Founding seller offer

Be one of our founding sellers

Our founding cohort receives priority concierge support, featured placement, and a preferential success fee. We're building our reputation on your results.

Final fees are confirmed in writing before you list. No upfront cost, ever. See full pricing.